127 – Predictive Analytics With Chris Drayer
Chris Drayer is CoFounder of Revaluate, the data company that leverages predictive analytics to determine who’s most likely to move. Revaluate has been recognized by Stephan Swanepoel as a 2017 Top 20 Trendsetter and is a 2017 Inman Innovator award finalist.
Chris has been in Real Estate Tech since the dawn of Twitter. Previously, Chris launched RealSatisfied in the US and helped grow FloorPlanOnline’s Virtual Tour business. Today we’re talking about predictive analytics, and how it can identify potential clients early, based on living or career changes and situations.
In this episode, you’ll learn..
- What are predictive analytics
- Why they are important to your business
- Components – life event triggers
- Sources for triggers
- Sphere vs. online leads